FHIP · CLUSTER A · MARKET & DEVELOPMENT INTELLIGENCE

Where to build, what to build,
and whether it stacks up.

The most grounded part of FHIP — property data, planning intelligence, and development opportunity. Much of it already powers real feasibility and approval decisions across the group and its clients.

DOMAIN 001

Property Big Data Intelligence

The data foundation under every decision.

In Development ◐

Market Intelligence

Modelling where demand is moving based on regional trends and buyer demographics.

In Development ◐

Price Intelligence

Evaluating localised price tolerance and sale performance indicators.

In Development ◐

Buyer Behaviour

Decoding preference shifts and purchasing triggers across suburban demographics.

Applied ●

Development Feasibility

Testing whether a site stacks up — yield, cost, and constraints — before capital is committed.

Applied ●

Property Risk

Analysing site-specific risks (canopy limits, flooding, site bounds) before capital allocation.

DOMAIN 002

Open-source Housing Intelligence (OSINT)

Reading the signals everyone can see — better than anyone else.

Applied ●

Planning Intelligence

Processing council-specific planning guides and historical approval policies.

Applied ●

DA Intelligence

Tracking DA pipelines and extracting approval decisions to gauge site approvals.

In Development ◐

Housing Supply

Modelling upcoming apartment pipelines and local supply indices.

"The data is public. The intelligence isn't."

DOMAIN 007

Development Opportunity Intelligence

Finding the upside others miss.

Applied ●

Subdivision Optimisation

Where others see standard subdivisions, our algorithms support higher yields (e.g. 4 lots into 6).

In Development ◐

Redevelopment

Identifying ageing suburban structures ready for revitalisation.

In Development ◐

Medium Density

Targeting the "missing middle" townhouse and multi-unit opportunity spaces.

Put applied intelligence behind your next site.

Test feasibility, understand planning risk, and see the development potential of a site — with tools already in daily use.